Instec-GhostDraft eBook Provides New Angle on Insurance Customer Experience Press Releases| Nov 11, 2020

Naperville, IL – November 11, 2020, Instec and GhostDraft have joined forces to produce "The Insurance Customer Experience Redefined", a new e-book that explores the roles of customer communications, product design, and distribution in delivering a superior customer experience.

According to a recent survey, 81% of companies expect customer experience will be the next key battleground for market share. Yet many insurers are missing out or falling short in areas that could set them apart from their competitors.

The new e-book explains the continuing relevance of the customer experience in insurance, six of its key components, and the role of technology.

The e-book is available now and can be downloaded from Instec’s website.

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